Dampak Daya Tarik Dan Fasilitas TerhadapKeputusan Berkunjung Wisata HalalKota Padang

Authors

  • Reza Dwi Aspita Sekolah Tinggi Ilmu Ekonomi “KBP” Padang
  • Sophan Sophian Sekolah Tinggi Ilmu Ekonomi “KBP” Padang

DOI:

https://doi.org/10.58192/ebismen.v2i2.832

Keywords:

attractiveness, facilities and decision to visit

Abstract

The purpose of this study was to examine the impact of attractions and facilities on the decision to visit Halal Tourism in Padang City. This type of research uses quantitative methods. Data collection through distributing questionnaires to 108 respondents using accidental sampling technique. By using instrument testing (validity test and reliability test), classic assumption test (normality test, multicollinearity test and heteroscedasticity test) then multiple linear regression and hypothesis testing with the help of the SPSS application. The results of this study indicate that attractiveness has a positive and significant effect on the decision to visit, and facilities have a positive and significant effect on the decision to visit. So it can be concluded in this study that it was found that the variables of attractiveness and facilities had a positive and significant effect on the decision to visit Halal Tourism in Padang City.

References

Arikunto, S. (2002). Metodologi Penelitian Suatu Pendekatan Proposal. Jakarta : PT. Rineka Cipta.

Basiya, R., & Rozak, H. A., (2012), Kualitas Daya Tarik Wisata, Kepuasan Dan Niat Kunjungan Kembali Wisatawan Mancanegara Di Jawa Tengah. Jurnal Ilmiah Dinamika Kepariwisataan, 11 (2), 1-12

Bulan, T. P. L., Junaida, E., & Maitama, M. H. (2021). Daya Tarik Wisata, Motivasi dan Keputusan Berkunjung di Objek Wisata Pantai Berawe. Jurnal Akuntansi Audit Dan Perpajakan Indonesia, 2(1), 115–123.

Donargo, S. (2022). Pengaruh Promosi Dan Fasilitas Terhadap Keputusan Berkunjung Di Kawasan Kesawan Kota Medan. 2, 862–875.

Hair, J., Anderson, R., Babin, B., & Black, W. (2010). Multivariate Data Analysis. In Australia : Cengage: Vol. 7 edition (p. 758).

Intan Juwita & Oda I. B. Hariyanto. (2016). Pengaruh daya tarik wisata terhadap keputusan berkunjung wisatawan nusantara 1, III(1), 20–28.

https://doi.org/10.33059/jseb.v10i2.1317.

Khaerani, R., Pamungkas, P., & Aeni, S. N. (2018). Pengembangan Daya Tarik Wisata Daarus Sunnah Menjadi Wisata Halal. Tourism Scientific Journal, 3(1), 92. https://doi.org/10.32659/tsj.v3i1.37

Kotler, P., & Keller, K. L. (2016). Manajemen Pemasaran. Jakarta: Erlangga.

Pantilu, D., Koleangan, R. A. ., & Roring, F. (2018). Pengaruh Kualitas Pelayanan, Harga, dan Fasilitas terhadap Kepuasan Pelanggan pada Warunk Bendito Kawasan Megamas Manado. Jurnal EMBA, 6(4), 3723–3732.

Sugiyono. (2017). Metode Penelitian Bisnis (S. Y. Suryandari (ed.); 3rd ed.). Alfabeta.

Suratman, J. P. M., Wilopo, & Sunarti. (2018). Pengaruh Bauran Pemasaran Jasa Terhadap Keputusan Berkunjung. Jurnal Administrasi Bisnis, 57(2), 12–20

Suwena, Ketut. 2017. Pengetahuan Dasar Ilmu Pariwisata. Bali: Pustaka Larasan.

Syahrul, A. R. (2014). Pengaruh Daya Tarik, Fasilitas Dan Aksesibilitas Terhadap Keputusan Wisatawan Asing Berkunjung Kembali Ke Aloita Resort Di Kab. Kep. Mentawai. Jurnal Pelangi, 7(1), 71–82. https://doi.org/10.22202/jp.v7i1.193

Tina Rahmadayanti, & Kholid Murtadlo. (2020). Pengaruh Efektivitas Media Sosial, Daya Tarik, Harga Tiket, dan Fasilitas Pelayanan Wisata Terhadap Keputusan Berkunjung di Curug Goa Jalmo Kabupaten Pasuruan. Malia (Terakreditasi), 12(1), 125–136. https://doi.org/10.35891/ml.v12i1.2392

Widagdyo, K. Gilang (2015). Analisis Pasar Pariwisata Halal Indonesia. The Journal of Tauhidinomics, 1(1), 73–80.

Downloads

Published

2023-05-23

How to Cite

Reza Dwi Aspita, & Sophan Sophian. (2023). Dampak Daya Tarik Dan Fasilitas TerhadapKeputusan Berkunjung Wisata HalalKota Padang. Jurnal Ekonomi, Bisnis Dan Manajemen, 2(2), 178–191. https://doi.org/10.58192/ebismen.v2i2.832