[1]
Ramadhani Oktaviana Putri et al. 2026. The Impact of E-WOM and Flash Sales on Impulse Buying Among Gen Z E-Commerce Users: The Mediating Role of Positive Emotions. Profit: Jurnal Manajemen, Bisnis dan Akuntansi. 5, 4 (Nov. 2026), 582–596. DOI:https://doi.org/10.58192/profit.v5i4.4939.