Pembuatan Logo Sebagai Corporate Identity Menggunakan Canva Pro Di UMKM Dapur G6

Authors

  • Mohamad Arganta Adi Wicaksono Politeknik Negeri Malang
  • Heru utomo Politeknik Negeri Malang

DOI:

https://doi.org/10.58192/profit.v3i1.1673

Keywords:

Corporate identity, Logo, Canva Pro

Abstract

Dapur G6 promotes with word of mouth and through whatsapp. The purpose of this research is to create a logo as a corporate identity using Canva Pro at UMKM Dapur G6. This research uses the type of action research involving 15 respondents consisting of field supervisors, 2 computer experts, 2 marketing experts and 10 consumers. Based on logo measurements in accordance with good logo standards and from the results of distributing questionnaires, the average score is very effective. From the details of the average score, it can be concluded that making a logo as a corporate identity using Canva Pro can be declared very effective as a corporate identity.

References

Fatmala, W. V., & Happy, H. R. D. (2020). Perancangan Visual Identity Bedak Beras Rahayu Sebagai Media Promosi Di Pasar Tradisional Kota Malang. Jurnal Desain Komunikasi Visual Asia (JESKOVSIA), 4(1).

Luzar, L. C., & Monica, M. (2013). Peranan Komunikasi Visual bagi Identitas Perusahaan. Humaniora, 4(1), 528-538.

Putri, S. L. F., & Utomo, H. (2022). Desain konten Instagram dengan aplikasi canva pro sebagai media promosi untuk menarik minat beli pada Toko Tsuroyya Bakery Malang. Jurnal Aplikasi Bisnis, 8(1), 103-108.

Widiastuti, S., & Kusumaningrum, J. (2022). Perancangan corporate identity untukmeningkatkan brand image perusahaan. Manajemen, 2(2), 150-159.

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Published

2023-12-15

How to Cite

Mohamad Arganta Adi Wicaksono, & Heru utomo. (2023). Pembuatan Logo Sebagai Corporate Identity Menggunakan Canva Pro Di UMKM Dapur G6. Profit: Jurnal Manajemen, Bisnis Dan Akuntansi, 3(1), 149–154. https://doi.org/10.58192/profit.v3i1.1673