AJENG PRISTI DIAH JAGADDITA; SRI SETYO IRIANI; YESSY ARTANTI. Analisis Pengaruh Brand Awareness, Brand Association, dan Perceived Quality terhadap Keputusan Pembelian pada Video on Demand Netflix di Media Sosial X. Wawasan : Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan, [S. l.], v. 4, n. 4, p. 222–236, 2026. DOI: 10.58192/wawasan.v4i4.5069. Disponível em: https://journal.unimar-amni.ac.id/index.php/Wawasan/article/view/5069. Acesso em: 15 nov. 2026.